theSkimm x ADT x Google
ADT joined forces with theSkimm to launch a brand awareness campaign promoting ADT’s partnership with Google, which required a premium web destination that would provide readers actionable advice and tips to make their homes safer and smarter.
I presented two concepts, utilizing the Adobe Suite and Figma to create flat designs, and then built the desktop and mobile destinations in Ceros.
Role: Branded content design, web design
Tools: Figma, Photoshop, Illustrator
Team: Allie Hoey (branded content lead), Liz Smith (copy), Caitlyn Martin (client management), ADT legal team, Google legal team
Duration: 6 weeks, 2022